REDDIT ADS
Reddit campaigns, from brief to paused campaign
AdsFellow builds your Reddit strategy, copy and visuals, then creates the campaign in your account, paused: nothing spends until you activate it yourself in Reddit Ads Manager. The ad post itself can still be reachable by its link as soon as it is created.
What AdsFellow prepares for Reddit
AdsFellow prepares the Reddit strategy and copy, then creates the campaign paused in your account. Reddit has no private mode: the ad post can be reachable by its link as soon as it is created, even while the campaign is paused. Exactly who can see it has not been checked in a real test yet: AdsFellow makes no visibility promise.
- The campaign, ad group and ad are created paused: nothing spends without you
- You can also export the community angle and copy for manual setup
- The ad post can be reachable by its link, even while the campaign is paused
- You can delete everything anytime from Reddit Ads Manager
- An active Reddit Pixel is required on the account to create a campaign
What AdsFellow builds for Reddit
A real media plan
Budget split and a community-first structure built for how Reddit audiences behave.
Copy in Reddit’s tone
Direct copy that respects the tone of Reddit’s communities.
Subreddit fit
Guidance on where your campaign belongs and which communities match your offer.
Paused creation in your account
All 9 Reddit formats are open. Reddit has no private mode for an ad post: it can be reachable by its link even while the campaign is paused. AdsFellow reminds you before each send.
Every Reddit journey
Each line is one type of Reddit ad. This list follows the app’s actual state.
Available9
Direct sending is open: AdsFellow creates the campaign in your account, always paused.
- Promoted post (image)
Your ad appears as a post with an image in Reddit’s feed.
- Promoted post (video)
Your video appears as a post in Reddit’s feed.
- Carousel
2 to 7 images people swipe through in a single post, each with its own link.
- Text post
An ad made of a headline and text, like a discussion post.
- Promote a post from your community
Sponsor a post already published in a Reddit community you run.
You need: A public post already published in your community; its comments and votes are frozen during the promotion.
- Product ads (fixed selection)
1 to 6 products from your catalog, chosen by you.
You need: A product catalog linked to Reddit, and the Reddit Pixel on your site (a small code that measures purchases).
- Dynamic product ads
Reddit chooses which products from your catalog to show each person.
You need: A product catalog linked to Reddit, and the Reddit Pixel on your site (a small code that measures purchases).
- App installs
Get your app downloaded from Reddit’s feed.
You need: Reddit’s approval for app advertising, and a tool that measures installs.
- Reddit Max (automated campaign)
Reddit handles targeting and bidding itself, from your existing content.
You need: An account allowed by Reddit, and active conversion tracking.
Not possible from an app2
The platform doesn’t allow creating these formats from an app like AdsFellow.
- Not offered to apps — The platform keeps it for its own tool or its sales team.
- Retired by the platform — The platform no longer offers it.
- Promoting a post from your profileNot offered to apps
- Reddit lead formRetired by the platform
Options and placements (not separate journeys)
- Placement in conversations — an option of “Promoted post (image)”
From brief to a platform-ready plan
Describe your campaign
Your product, your goal, your budget. A short brief is enough.
Get your Campaign Plan
A media plan, ad copy and visual ideas, tuned to the platform.
Create your ads in your account
For the open formats (the journey list above shows them), AdsFellow creates the campaign paused in your account: you review it, then activate it yourself. For the others, you copy your text and visuals into the ads manager.
Questions about Reddit
Can AdsFellow create campaigns in my Reddit Ads account?
Yes, for the open formats (see the journey list). AdsFellow creates the campaign paused in your account; you review it, then activate it yourself in Reddit Ads Manager. Some formats need an existing profile, Pixel, post or catalog: the app guides you step by step.
Do the ads start on their own?
No. Everything is created paused: nothing spends until you activate the campaign yourself in Reddit Ads Manager. Only the ad post can be reachable by its link as soon as it is created.
Do I need my own Reddit Ads account?
Yes. You connect your own account through Reddit's official login. AdsFellow never asks for your password.
What does AdsFellow generate for Reddit specifically?
A community angle, native copy that fits Reddit's tone, and subreddit-fit guidance.
Is connecting my Reddit account safe?
You connect via official login (OAuth), your access is stored encrypted, and you can disconnect at any time.
Does AdsFellow set a budget on my Reddit campaigns?
AdsFellow sets a minimal technical budget on the campaign, which is created paused: nothing spends. You set your real budget in Reddit Ads Manager before activating it.
Which campaign objectives can I run for Reddit?
AdsFellow structures your campaign around your goal (awareness, traffic or conversions), with community-aware targeting and copy.
Can I edit the campaign before I activate it on Reddit?
Yes. You edit the copy and visuals in AdsFellow before sending. The campaign is then created paused in your Reddit Ads account: you can still edit it before activating it yourself.
Build your Reddit Campaign Plan
A short brief is enough: AdsFellow prepares the Plan, ad copy and visuals, then creates the campaign paused in your account when the format is open. Otherwise, you download them to set up yourself.
€99/month excl. VAT, no commitment. Cancel anytime. For professionals only.