PINTEREST ADS
Pinterest campaigns, from brief to paused campaign
AdsFellow builds your Pinterest strategy, copy and visuals, then creates the campaign in your account, paused: nothing spends until you activate it yourself in Pinterest Ads Manager.
What AdsFellow prepares for Pinterest
AdsFellow prepares the Pinterest strategy, Pin copy and visual directions, then creates the campaign paused in your account. Nothing spends until you activate it yourself.
- The campaign, ad group and ad are created paused: nothing spends without you
- You can also export the Pin copy and visuals for manual setup
- You can delete everything anytime from Pinterest Ads Manager
What AdsFellow builds for Pinterest
A real media plan
Budget split, format mix and audience angle for Pinterest, not a generic plan.
Pinterest-aware copy
Pin titles and descriptions written for discovery intent, not search keywords.
Visual directions
Creative directions for a visual-first feed: what to show, which formats, which angles to test.
Paused creation in your account
Standard, video, max-width video, carousel, Idea and Quiz Pins, product ads (Shopping) and Collections are all open. AdsFellow creates everything paused, then reads each item back from Pinterest. Lead forms are not open yet: Pinterest must first open this feature, still in testing, to AdsFellow.
Every Pinterest journey
Each line is one type of Pinterest ad. This list follows the app’s actual state.
Available8
Direct sending is open: AdsFellow creates the campaign in your account, always paused.
- Promoted Pin (image)
Your image appears as a Pin in Pinterest’s feed and search, with a link to your site.
You need: A secret board in your Pinterest account, which you create (AdsFellow guides you).
- Promoted Pin (video)
Your video shown as a Pin in Pinterest’s feed.
You need: A secret board in your Pinterest account.
- Full-width video
A bigger video, across the full width of the phone screen, to make your brand known.
- Pin carousel
2 to 5 images people swipe through in a single Pin.
You need: A secret board in your Pinterest account.
- Collection
A large image or video, with products from your catalog underneath.
You need: A product catalog linked to Pinterest.
- Product Pins (Shopping)
Products from your catalog promoted, with their price.
You need: A product catalog linked to Pinterest, sorted into product groups.
- Idea Pin
Promote an Idea Pin already published on your account (several pages, images or videos).
You need: An Idea Pin already published, and an account allowed by Pinterest.
- Quiz Pin
A short quiz of 2 or 3 questions that leads each person to the Pin that suits them.
You need: Pins already published: one for the title and one per answer.
Ready, sending not open yet2
The journey is built, but sending it is not open yet; meanwhile, you can already prepare your strategy, copy and visuals.
- Lead form (image)
People leave their contact details without leaving Pinterest, from an image Pin.
You need: Access granted by Pinterest (beta), a form already created and a published image Pin.
- Lead form (video)
People leave their contact details without leaving Pinterest, from a video Pin.
You need: Access granted by Pinterest (beta), a form already created and a published video Pin.
Not possible from an app3
The platform doesn’t allow creating these formats from an app like AdsFellow.
- Not offered to apps — The platform keeps it for its own tool or its sales team.
- Retired by the platform — The platform no longer offers it.
- Pinterest Spotlight (premium placements)Not offered to apps
- Shop the PinRetired by the platform
- Other formats Pinterest does not documentNot offered to apps
From brief to a platform-ready plan
Describe your campaign
Your product, your goal, your budget. A short brief is enough.
Get your Campaign Plan
A media plan, ad copy and visual ideas, tuned to the platform.
Create your ads in your account
For the open formats (the journey list above shows them), AdsFellow creates the campaign paused in your account: you review it, then activate it yourself. For the others, you copy your text and visuals into the ads manager.
Questions about Pinterest
Can AdsFellow create campaigns in my Pinterest Ads account?
Yes, for the open formats (see the journey list). AdsFellow creates the campaign paused in your account; you review it, then activate it yourself in Pinterest Ads Manager. Some formats need existing published Pins for Idea and Quiz: the app guides you step by step.
Do the ads start on their own?
No. Everything is created paused: nothing spends until you activate the campaign yourself in Pinterest Ads Manager.
Do I need my own Pinterest Ads account?
Yes. You connect your own account through Pinterest's official login. AdsFellow never asks for your password.
What does AdsFellow generate for Pinterest specifically?
A media plan, Pin titles and descriptions, and visual directions, all tuned to Pinterest's discovery model rather than a generic template.
Is connecting my Pinterest account safe?
You connect via official login (OAuth), your access is stored encrypted, and you can disconnect at any time.
Does AdsFellow set a budget on my Pinterest campaigns?
AdsFellow sets a minimal technical budget on the campaign, which is created paused: nothing spends. You set your real budget in Pinterest Ads Manager before activating it.
Which campaign objectives can I run for Pinterest?
AdsFellow structures your campaign around your goal (awareness, traffic or conversions), with visual-first creative directions for Pins.
Can I edit the campaign before I activate it on Pinterest?
Yes. You edit the copy and visuals in AdsFellow before sending. The campaign is then created paused in your Pinterest Ads account: you can still edit it before activating it yourself.
Build your Pinterest Campaign Plan
A short brief is enough: AdsFellow prepares the Plan, ad copy and visuals, then creates the campaign paused in your account when the format is open. Otherwise, you download them to set up yourself.
€99/month excl. VAT, no commitment. Cancel anytime. For professionals only.